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⫹⫺ Unconventional Wisdom
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Hello my friends,
Classic mentorship consists of an older, more experienced “veteran”, imparting tacit knowledge (explained here) on a younger, less experienced, “rookie”.
Early in your career, these relationships can be extremely valuable.
The best mentors provide tried and tested frameworks to overcome practical and interpersonal problems; offering a peace of mind only available after years on the front line.
The downside of this traditional transfer of knowledge is that it relies on conventional wisdom - the “it’s always been done this way” mentality.
Last week I sent you two links highlighting the social e-commerce platform, Depop, and “real-time-retail” pioneer, Shein, now the #1 shopping app in the app store.
I received a number of messages like this one ↓
The harsh reality is that the world is accelerating away from all of us, making it only a matter of time before, you too, fall into the conventional wisdom trap.
What can you do about it?
Challenge the classic mentorship relationship and seek out a “Gen Z Mentor”.
Use their knowledge to challenge what you think you know about the world and the consumer.
Constantly trying to stay current,
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I appreciate every minute of your time and attention ↓
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Whether you’re just starting out or many years into your career this framework will help you sharpen your value proposition. Also useful for product and brand development.
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Whether you’re still at home, hybrid, or back in the office this will help you. How to beat procrastination.
Out of Office
A vacation is a very expensive way to schedule the time to read a book in peace — Naval
Which explains why I haven’t finished any books recently.
However, in the build-up to my (still to be booked) post-covid vacation, I’m 45 pages into The Laws of Human Nature by Robert Greene.
It explains every personal interaction you’ve ever had and how to deal with the difficult ones.