Hello my friends,
Happy Year of the Ox and of course, Happy Valentines Day 🖤
After last week’s newsletter focused on physical and mental health I tried my best to spend less time on my phone. While it’s a good feeling to open a book or a magazine, more work is needed to fully beat the algorithmically generated dopamine hit.
This week’s numbers (maybe as a result of less screen time) :
Weekly subscribers: +3% (64 —> 66)
Open rate: 66%
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Recently, I’ve noticed a lot of low quality product creation and design advice on social media.
Whether you’re writing briefs, making or designing, the creative process is about getting the ideas out of your head into a medium that others can see and understand.
With the latest digital tools pushing the boundaries of what is possible they are also opening up new opportunities for people to participate in the art and science of creativity. This is a good thing.
By The Law of Averages you are the mean of the people you spend your time with. In today’s digital driven world who you follow is as important as who you surround yourself with.
Before taking the advice of anyone online make sure you do your due diligence. Take a look at their past work experience (LinkedIn is your best resource) and what they’re doing now, not just what’s on their feed or bio.
While there is a lot of good advice out there never let what someone says on the internet hold you back from creating.
Let’s get into it.
Product
Ikea has one of the most innovative teams on the planet and their social entrepreneurship initiative is just an example of their forward thinking.
Today, most brands furiously protect their IP and patents. In 2014 Tesla decided it would be better to make theirs open source.
We could all do with a little less screen time. I’m fascinated by calm technology and would definitely buy one of Max Braun’s smart screen newspapers.
People
‘Zooming’ means meetings devoid of non-verbal cues. Words have never been so important.
According to this study sporting success is about consistently showing up vs. heroic effort. The same is true in honing your craft.
Most ‘must follow’ lists on social are full of 50+ year old men. Here’s a leading female designer for your feed.
Methods
Consumer insights are often an exercise in confirmation bias. Jan Chipchase’s approach will inspire you to look beyond the margins.
Adding just one more member to a project team exponentially increases the number of connections to maintain. Amazon’s two pizza team principle keeps things tight and productive.
A tool that I have found incredibly useful for remote team collaboration is Miro.
Out of Office
Here’s a little vitamin 💊 to stave off the tripophobia.