⫹⫺ Leverage and the Underleveraged
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Hello my friends,
It wasn’t just GameStop stock that experienced exponential gains this week, this newsletter more than doubled it’s subscriber count! A warm welcome to everyone who signed up and thanks to all you. Your belief means a lot.
If you want to hear why I’m doing this and what you can expect you can find it here.
I’m committed to building this community in public so here are a few highlights:
Weekly subscribers: + 136% (11 —> 26).
Welcomed the first female subscribers.
Received the below message from a twitter follower that I don’t know personally:
I can’t tell you how motivating this is. Thank you.
This past week I was reminded that you can no longer underestimate the “power of many”. If you’re a visionary marketer, designer or maker you need to add the activist to your consumer profiles.
I hope you enjoy this week’s snippets of inspiration and I want to know how you’re feeling after reading them so I’ve added a one-click digital check-in at the bottom.
Let’s get into it,
— Andy
Product
The female economy represents an opportunity bigger than China and India combined. Why is it so poorly underserved?
VR training is keeping athletes and teams sharp during lockdown.
Parents in the US spend $20bn on competitive youth sports. Shaan Puri suggests that there’s opportunity for an NFL style combine for youth sports.
People
A rare peek behind the curtain at the world’s most coveted technology company. How Apple is organized for innovation.
Netflix culture is what you get when you start with a performance mindset and a blank piece of paper.
Would you jump? Ten Meter Tower is a fascinating psychology experiment pitting the fear of jumping against the shame of not trying.
Methods
The internet is enabling an unprecedented transfer of power from monopolies to public activists. Martin Gurri’s updated thesis explains how (free audiobook).
Internal company memos can offer fly on the wall accounts of what a company culture really looks like. This evergreen gem from Howard Schultz doesn’t disappoint.
Covid has been a catalyst for decision fatigue. The R.A.P.I.D. decision making framework is an essential tool to help you make clear and rigorous decisions.
Tell me how you are feeling ⤸