Discover more from CMMN WLTH
⫹⫺ Aesthetic Deep State
CMMN WLTH 077 - Cheat Codes for Creators, Makers and Doers
Hello my friends,
The Cultural Tutor (one of the best accounts on Twitter at the moment) posted a thesis on The Danger of Minimalist Design and how contemporariness is homogenizing everything around us.
Minimalism with a capital M; cleaner lines, simplicity and muted tones. It would be easy to conclude that it’s a result of modernization.
However, watching Wimbledon this week, and the drama surrounding Kyrgios wearing red Jordans and cap to match, it’s apparent that “restraint” can also appear as “tradition”.
Perhaps it’s a case of marketing vs. design, unoriginality vs. innovation.
Or maybe just missing the sweet spot.
The opportunity to create interest and intrigue, using the past to inform the future.
Check out the further examples in the first link below and let me know if you make similar observations,
Join 250+ creative minds from Dyson, Amazon, Space X & more by signing up below. All signal, no spam.
The Cultural Tutor put out a fantastic Twitter thread on the “Danger of Minimalist Design (and the death of detail)” and after you read it it’s impossible not to see it everywhere. Homogenization or “The Aesthetic Deep State” as Simon Sarris calls it is coming for urban planning, interior and product design, and your favorite brand’s logos.
“This is the only thing people pay for.” How crisis is a fast forward button to the future, the phenomenon of increased appetite for risk and the effect of diversity on trust.
The average American household consumes 5000 pre-packaged drinks in a year. These drinks are made of mostly water. An in-home beverage printer has the potential to cut waste and open-source new recipe creation.
“Before you speak ask yourself, is this strategy or self-expression?”
When somebody asks for feedback do you know what to say? A framework that focuses on changing behavior, with empathy.
The age-old battle between specialist and generalist is likely never to be won. Unless you think about it this way: Special(ist) vs. General(ist). I don’t make the rules…(timestamp 14:44)
The pandemic exposed the best and the worst parts of the way we work and collaborate ↓
Startups are hard and most fail. Rarely do you hear what it truly takes to execute on an idea. Whether you’re at the genesis of a new venture or trying a more entrepreneurial approach to your job, here’s a comprehensive guide.
Meeting new people IRL or virtually can be daunting. A framework to make it less awkward for both of you.
Surrounding yourself with admirers feeds your ego with dopamine. For long-term success, instead, find friends that you admire and inspire you.
Out of Office
Let’s circle back on that…
Last Week’s Numbers
Weekly Subscribers: 263 (+3) ⬆️
Open Rate: 56% ⬆️